MY ROLE:
Art Direction
Brand Identity
Web Design
Brand Identity
Web Design
The Challenge
Create a premium brand identity and digital experience that balances
innovation and security, positioning Cypris as a trusted partner
for enterprise and government organizations such as NASA
and the U.S. Air Force.
innovation and security, positioning Cypris as a trusted partner
for enterprise and government organizations such as NASA
and the U.S. Air Force.
Cypris® is an AI-powered research platform built for corporate R&D and IP teams. With a database of over 500M patents and scientific documents, it enables innovation teams to track global trends and extract deep insights, powered by state-of-the-art generative AI.
The identity was designed to express authority, trust, and technical excellence through a premium and highly sophisticated visual language. Inspired by the idea of guidance and discovery, the system positions Cypris as the compass that helps innovation teams navigate complexity and uncover meaningful answers.
Fine-line graphics, technical references, and circular forms create a sense of precision, intelligence, and clarity, resulting in a brand experience that feels both advanced and deeply credible.
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